California Counts! A Funders' Guide to the 2010 Census

This funders’ guide provides an overview of the 2010 census,  summarizes the challenges to achieving an accurate count, and describes funding strategies for reaching populations that have historically been undercounted, such as people of color, immigrants, limited-English speakers, renters, low-income groups, among others.

Achieving an accurate census count is critically important to all states and localities because the decennial census informs the decisions of government and business leaders, determines political representation, and defines the level of public funding for health care, human services, education, and transportation, among many other essential services.

Although this guide was produced specifically for California funders, its background information—as well as the principles, strategies, and resources—are useful and relevant to grantmakers in other states and regions.  Foundations interested in supporting the 2010 Census can also find additional resources from the national Funders’ Census Initiative of the Funders’ Committee for Civic Participation, which will soon publish Census 2010 Funder Toolkit: What Funders Can Do to Increase the Count.

GCIR’s California Immigrant Integration Initiative (CIII) seeks to strengthen the local immigrant integration infrastructure in communities across California, which is home to 25% of the nation’s foreign-born population.  In addition to maximizing the participation of  hard-to-count populations in the 2010 Census, CIII’s current priorities include expanding citizenship services, including ESL, legal services, and application assistance—as well as increasing the strategic communications capacity of immigrant organizations across the state.

If you wish to recieve a hard copy, contact Amanda Graves at amanda@gcir.org or 707.824.4374. For more information, contact Rebecca Dames at rebecca@gcir.org or 213.407.0018.

Videos Resources

temp

Census Commercial- DOORS- Khmer

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

temp

Census Commercial- DOORS- Mandarin

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

temp

Census Commercial- DOORS- Vietnamese

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

temp

Census Commercial- DOORS- Hinglish

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

temp

Census Commercial- DOORS- Korean

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

What's important today

  1. *** Rep. Mike Honda (D-Calif.) talks about how California will lose funding due to low census response rates.
  2. *** The percentage of households that have mailed back their Census forms could top the 2000 response rate — a major accomplishment in the face of growing suspicion of government, swelling population and increased diversity.
  3. *** Engage Her, a national organization that educates and activates multicultural communities for leadership roles and civic engagement, is offering an iPod Touch as a prize asking people to Text "FREECENSUS" to...
  4. *** When she fills out her 2010 Census form this week, Mei-Ling Malone is looking forward to answering Question #9 ― “the race question.” She’s adamant about documenting her multiracial background. Malone, who studied multiracial politics at UC Irvine and is now pursuing a doctorate at UCLA, has an African-American father and a Taiwanese mother. For Malone, 26, this is her first opportunity to respond to a census and possibly provide a different answer to the race question than what her parents may have noted for her 10 years ago
  5. *** With Census Day, April 1, rapidly approaching, AAJC is pleased with Homeland Security Secretary Janet Napolitano’s recent promise that immigration enforcement will not hinder Census 2010. And for her commitment to maintaining the integrity of the information it collects.
  6. *** A massive outreach effort is underway in Chinatown to inform residents about the importance of filling out the 2010 U.S. Census form. NY1's Rebecca Spitz filed the following report.
  7. *** Call our Telephone Questionnaire Assistance Center or visit our Questionnaire Assistance Center and Be Counted sites. Download a Language Assistance Guide.
© 2012 AAPI ACTION.org All Rights Reserved.