Asian American Justice Center Census 2010 Campaign

Advancing Equality -- The Asian American Justice Center Newsletter

Asian American Justice Center Census 2010 Campaign

About AAJC's Involvement

As an appointed member of the commerce secretary's 2010 Census Advisory Committee, and a member of the previous Decennial Census Advisory Committee, AAJC has been a major player in census policy and community outreach for more than a decade. Known for its acclaimed Census 2000 campaign, AAJC continues to push for a fairer and more accurate count of Asian Americans and Pacific Islanders (AAPIs).

National Collaborative Census 2010 Campaign

AAJC is a national partner of the Leadership Conference on Civil Rights Education Fund’s national collaborative campaign to educate the nation about the importance of a fair and accurate 2010 Census. The National Association of Latino Elected and Appointed Officials (NALEO), the National Congress of American Indians (NCAI) and the NAACP are also national partners. Among other activities, the national campaign will conduct grassroots mobilization of community leaders around the importance of the census through outreach, dissemination of materials, and thirteen regional train-the-trainers briefings across the country which will identify and train proven local leaders, who will then provide materials, support, and assistance to other local entities in ways that are specific and appropriate to their community.

Asian-focused Census 2010 Campaign

As a complement to the broader campaign, AAJC has its own initiative focused on the Asian American community. In July, AAJC’s Census Web site was launched. www.asianamericancensus.org/census-2010/ provides general information, discusses why the census is important to Asian Americans, and highlights the efforts of community-based organizations across the nation to promote Asian American participation. AAJC’s aggressive, nationwide initiative includes traditional, ethnic and blogosphere media outreach, community education and social networking. AAJC will translate many of its materials, such as factsheets and toolkits, into several languages.

Local Component

AAJC is also partnering with local groups to ensure that outreach and educational efforts are conducted at all levels to maximize the number of Asian Americans we can reach through materials dissemination, workshops, and trainings and with technical assistance:

  • Asian Pacific American Legal Center of Southern California in Los Angeles
  • Asian American Institute in Chicago
  • Asian American Federation in New York
  • Asian Pacific Islander Community Leadership Foundation in Seattle
  • Boat People SOS in Houston
  • Center for Pan Asian Community Services, Inc., in Atlanta
  • Hmong American Partnership in St. Paul, Minn.
  • Mary Queen of Vietnam Community Development Corporation in New Orleans

Materials & Resources

Census Webinar: How to Approach Media on Census 2010

On Oct. 16, AAJC conducted a Webinar training with its local partners that provided them with valuable tools to help them educate our communities about Census 2010. They learned how to craft effective messages and talk to the media, including tips on television and radio interviews, and engaging ethnic media. The Census Webinar is available for download at: www.asianamericancensus.org/census-2010-media-center/.

 AAJC Census 2010 Facebook Page: Asian Americans: It’s Time! Make Yourself Count!

Become a fan of our Facebook Page, Asian Americans: It’s Time! Make Yourself Count”! Join us and stay up-to-date on census news and efforts around the country by Asian Americans to ensure an accurate count in 2010.

www.facebook.com/home.php?#/pages/Asian-Americans-Its-Time-Make-Yourself-Count/161891303692?ref=ts

Keep checking back – there are more materials and tools to come!!!

Please visit our website, www.asianamericancensus.org/census-2010/ for more information.

Videos Resources

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Census Commercial- DOORS- Khmer

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

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Census Commercial- DOORS- Mandarin

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

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Census Commercial- DOORS- Vietnamese

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

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Census Commercial- DOORS- Hinglish

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

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Census Commercial- DOORS- Korean

Click to View

The NRFU phase, which stands for “Non-Response Follow-Up,” is the last in the Census process and represents the final push to collect Census information. The NRFU campaign encourages households who have not returned their Census form to welcome and cooperate with the Census taker that may knock on their door. Messaging for the NRFU campaign assures all that Census takers are sworn to secrecy and that they are there to help.

What's important today

  1. *** Rep. Mike Honda (D-Calif.) talks about how California will lose funding due to low census response rates.
  2. *** The percentage of households that have mailed back their Census forms could top the 2000 response rate — a major accomplishment in the face of growing suspicion of government, swelling population and increased diversity.
  3. *** Engage Her, a national organization that educates and activates multicultural communities for leadership roles and civic engagement, is offering an iPod Touch as a prize asking people to Text "FREECENSUS" to...
  4. *** When she fills out her 2010 Census form this week, Mei-Ling Malone is looking forward to answering Question #9 ― “the race question.” She’s adamant about documenting her multiracial background. Malone, who studied multiracial politics at UC Irvine and is now pursuing a doctorate at UCLA, has an African-American father and a Taiwanese mother. For Malone, 26, this is her first opportunity to respond to a census and possibly provide a different answer to the race question than what her parents may have noted for her 10 years ago
  5. *** With Census Day, April 1, rapidly approaching, AAJC is pleased with Homeland Security Secretary Janet Napolitano’s recent promise that immigration enforcement will not hinder Census 2010. And for her commitment to maintaining the integrity of the information it collects.
  6. *** A massive outreach effort is underway in Chinatown to inform residents about the importance of filling out the 2010 U.S. Census form. NY1's Rebecca Spitz filed the following report.
  7. *** Call our Telephone Questionnaire Assistance Center or visit our Questionnaire Assistance Center and Be Counted sites. Download a Language Assistance Guide.
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